A Bumper Summer for Shrewsbury
15 Mar 2021
by Katy Rink

With the news that non-essential retail will be allowed to open on April 12, businesses are hoping for “bumper summer” says Shrewsbury BID.

Business owners in Shrewsbury were said to be 'cautiously optimistic' about reopening in April - with hopes of a “bumper summer” if infection levels continue to fall.

Non-essential retail shops, and hospitality businesses serving outside, will be allowed to reopen on April 12 subject to certain conditions being met.

BID Executive Director Seb Slater said it had been a long winter for business owners and everyone was really looking forward to welcoming customers again.

“Throughout last year we worked closely with Shropshire Council and Shrewsbury Town Council to make the town centre as safe and welcoming as possible, and we have continued that dialogue over the winter,” he said.

“The Prime Minister’s announcement gives us all something to work towards, and we are already offering support to our members to ensure they are well-placed to operate within whatever restrictions are in force.

“As long as people continue to follow the rules and infection levels reduce, we are hopeful that Shrewsbury can enjoy a bumper summer where we make the most of the fantastic open space we have in the town centre.

“We want to create a festival feel in the town centre, with cafes and restaurants serving people outside, live music in the streets, and a lovely welcoming atmosphere throughout the town.

“We are also working to position and promote Shrewsbury as a perfect holiday destination, with people likely to prefer holidaying within the UK rather than travelling overseas.”